Personal Data Protection
Your shoei44 Account

1. Introduction

shoei44 ("we", "our platform") respects the privacy of all users and members who use the services provided under the domain shoei44.org. This Privacy Policy has been drafted to explain transparently how we manage your personal data in line with internationally recognised data protection standards.

By registering an account or using any shoei44 service, you acknowledge that you have read, understood and agreed to the terms set out in this Privacy Policy. If you do not agree with any part of this policy, you are advised not to use our platform.

This policy covers all services offered by shoei44, including online slots, live casino, sports betting, 4D lottery and all official communication channels including customer support via live chat and email.

2. Personal Information Collected

shoei44 collects various categories of personal information depending on how you interact with our platform. Information we may collect includes:

• Identity information: full name, date of birth, MyKad number or valid identification document, and nationality.
• Contact information: email address, mobile phone number and residential address.
• Financial information: e-wallet account details (Touch 'n Go eWallet, DuitNow), bank account information for FPX, and cryptocurrency wallet details (USDT, BTC, ETH) used for deposits and withdrawals.
• Technical information: IP address, web browser type and version, device operating system, access log data and cookies.
• Usage information: game history, deposit and withdrawal records, betting activity and platform preferences.
• Communications: records of conversations with our customer service team via live chat and email.

3. Purpose of Personal Data Use

Personal data collected by shoei44 is used for the following purposes:

• Creating and managing your member account on the shoei44 platform.
• Processing deposits and withdrawals through the available payment methods.
• Verifying member identity to meet international licensing compliance requirements and to prevent money laundering and fraudulent activity.
• Providing responsive customer support in Malay and English.
• Sending important notices relating to your account, transactions and policy updates.
• Improving the performance and usability of the shoei44 platform based on usage patterns.
• Meeting legal obligations under the international licensing held by shoei44.
• Managing VIP programmes, welcome bonuses and promotional offers for eligible members.

shoei44 does not use your personal data for purposes outside the scope stated above without first obtaining your express consent.

4. Data Sharing and Disclosure

shoei44 does not sell or rent members' personal data to any third party for marketing purposes. However, there are limited circumstances in which your data may be shared:

• Payment service providers: Details required to process financial transactions are sent to the relevant payment processors (Touch 'n Go eWallet, DuitNow, FPX, and cryptocurrency networks) under strict confidentiality agreements.
• Technical service providers: Partners supporting platform infrastructure, data hosting and cybersecurity, subject to data processing agreements that comply with international standards.
• Regulatory authorities: Where required by law or by directive from a competent authority, shoei44 will comply with lawful disclosure requirements.
• Fraud prevention: In suspicious circumstances, limited information may be shared with industry bodies or licensing authorities for protection and security purposes.

All third parties that receive personal data from shoei44 are required to use it only for the specified purpose and to maintain the security of that data at a level equivalent to our own standards.

5. Cookies and Tracking Technologies

shoei44 uses cookies and similar tracking technologies to improve the user experience on our platform. Cookies are small text files stored on your device when you access our website.

The types of cookies we use include:

• Essential cookies: Required for basic platform functions such as maintaining login sessions and language preferences. Without these cookies, the platform cannot function properly.
• Analytical cookies: Help us understand how members interact with the platform, including the most frequently visited pages and time spent in each section.
• Functional cookies: Store your preferences such as display settings and game preferences so you do not need to reconfigure them each time you log in.

You can manage or block cookies through your web browser settings. Please note that blocking certain cookies may affect the full functionality of the shoei44 platform.

6. Data Security Measures

shoei44 implements multiple layers of security controls to protect your personal data from unauthorised access, loss, misuse or alteration:

• SSL/TLS encryption for all data transmission between your device and our servers.
• Enterprise-grade firewalls and intrusion detection systems (IDS) that continuously monitor network traffic.
• Role-based access control (RBAC) — only authorised staff may access members' personal data, and only to the extent required for their duties.
• Account passwords are stored in hashed form using strong cryptographic algorithms.
• Security audits and penetration testing conducted periodically by independent parties.
• Incident response procedures in place to address any data breach promptly.

7. Cross-Border Data Transfers

As shoei44 operates under international licensing, your personal data may be processed or stored on servers located outside Malaysia. In such cases, shoei44 ensures that all cross-border data transfers are carried out with adequate safeguards, including:

• Using infrastructure providers that comply with international data protection standards.
• Signing data processing agreements (DPAs) that bind our partners to strict security and confidentiality obligations.
• Ensuring that transferred data is processed only for the legitimate purposes stated in this policy.

8. Your Rights as a User

As a shoei44 member, you have the following rights regarding the personal data we hold:

To submit any request relating to the rights above, please contact the shoei44 customer service team, which operates 24/7 via live chat or email at [email protected]. We aim to process all valid requests within a reasonable timeframe.

Before processing any request, shoei44 may need to verify your identity to ensure that information is not disclosed to unauthorised parties.

9. Protection of Underage Users

shoei44 services are strictly for individuals aged 21 and above only. Our platform does not direct any services to minors or individuals below the stipulated age limit.

shoei44 does not knowingly collect personal data from individuals under the age of 21. If we find that an account has been registered by someone who does not meet the age requirement, the account will be suspended immediately and all related data will be deleted.

The identity verification process (KYC) we implement serves as a control layer to ensure that only age-eligible users can fully access this platform.

10. Amendments to the Privacy Policy

shoei44 reserves the right to update or amend this Privacy Policy from time to time to reflect changes in operational practices, legal compliance requirements, or service improvements. The latest version will be published on this page along with the new effective date.

For changes that are material and directly affect your rights, shoei44 will notify you via a prominent notice on the website or through your registered email before the changes take effect. Continued use of the platform after the effective date of such changes is considered your acceptance of the updated policy.

We encourage you to check this page periodically to stay informed about how we protect your privacy.

11. Contact the Data Protection Team

If you have any questions, concerns, or complaints regarding this Privacy Policy or how shoei44 handles your personal data, please contact us via:

• 24/7 live chat accessible directly through the shoei44 platform in Malay and English.
• Email: [email protected]

Our team will endeavour to respond to all privacy-related enquiries within a reasonable timeframe. For cases that require more in-depth investigation, we will keep you updated on the latest developments periodically.